17 January
Nike
Nike’s “Just Do It” campaign became legendary because it made people feel part of something bigger.
One of the most iconic marketing campaigns of the 1980s was “Just Do It”, featuring professional and amateur athletes sharing their accomplishments and inspiring viewers. Thousands of people submitted their stories and the line became Nike’s emblematic tagline because they connected meaningful narratives to their core values.
Today’s key takeaway is to outline your value proposition and connect with your audience emotionally so they feel aligned with your brand.
And remember, when you're ready to raise your marketing game, DXDMedia is just a DM away.